- What drove you to start becoming an influencer?
I like to talk about things. Whether that’s a product I’ve tried, a service I’ve used or something I’ve eaten and has made me go “wow”. I started my blog as a way to write about the things I like, love and hate so that others could read them and use them as a way to judge whether or not they wanted to try them too.
- Name one thing that has helped you grow your following?
Competitions have been a great way for me to grow my following but I also think that is a false following. My true following, as in the readers that keep returning I feel do so because of my honest and I genuinely want to help people.
- What are your personal brand values?
Honesty – I won’t lie to my readers and tell them something is great just because I’ve received a product or I want to earn money from them. I’m willing to try anything, as I’m not tied to a particular niche it’s not out of place for me to include anything, but if it’s no good then I will say.
- Are there any companies or brands that you would not work with?
I wouldn’t directly promote financial services of questionable nature. For example, I wouldn’t write a post recommending a payday loan company – I would include a link as an example but also with a disclosure about using them. Certain health products too, I’d want to do my own research before agreeing to feature them.
- Please tell us one story from your past that will help us get to know you.
I’ve only ever passed out once in my life. I was 15 and it was the night my little brother was born, it was a home birth so we all went up to the bedroom to see him. Within seconds of holding him I felt feint, luckily the midwife noticed and grab my brother before I hit the floor. I was put down to the heat (mid August) and being woken up suddenly – I was teased about it for many years.
Chammy In Real Life is a Parenting and Lifestyle Blog by Chermaine Samphire.
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